It was by design that I was at Mike Sager’s talk with Chuck Klosterman on the University of Arizona campus during last month’s book fair. It was also by design that I harassed ever single writer and editor at the event that I could get to bend an ear in my direction.
It was completely by chance, however, that I actually got one of them to not just hear me for a moment, but to actually talk to me in their free time. Woah.
Perhaps it was because I promised to buy one of his books (which I eventually did), but when I asked Mike Sager for advice or (yeah right) help with my writing career, I was stunned when he (perhaps somewhat reluctantly) agreed to hear me out. I was knocked on my ass when he later agreed to talk with me on the phone. Imagine—little nobody freelancer Craig talking with a big-shot writer for Esquire Magazine. The guy has won awards. He was a peer of Hunter S. Thompson, for God’s sake, so as a writer, I am not fit to lick the mud off of this man’s boots. But, believe it or not, most writers, it turns out, were once nobody nothing freelancers just like me and they, too, had to put a little extra elbow grease into paying their dues in order to finally get noticed.
Mike, like a lot of other writers from the last generation of greats (Mike is known as the “American Beat Poet of Journalism), got his start young working for a newspaper. That paper just happened to be the Washington Post. Once he had proven himself indispensable there (and this is what he says you’ve got to do to keep getting the big stories), the door opened itself to bigger and better things.
But it was persistence, confidence, and perhaps even a little bit of measured arrogance that kept those doors open. Mike explained to me in his slow style of speaking that somehow melded both Californian and Brooklyn dialects that he used what charms he had to his advantage—being a small guy allowed him to approach men that would have perhaps been intimidated by guys bigger than he was. “Oh, girls love me too,” he said, largely because he made himself so deliberately approachable. The reason he ended up forming his own publishing group after years working as a journalist—“I just got tired of hearing no all of the time (from editors)”.
In lieu of the daily reporting jobs, Mike advises you find a way in to your alternative weeklies, your local lifestyle magazine, and whatever bylines you can get. Can’t find a place to publish? Put it online. The point is, he told me, (and I paraphrase here) that as a writer there are going to be a lot of times when it all feels too tough—like nobody cares about you or your work and that all of your hard work to date has been for naught. But for the writers that find success, this can’t be a stopping point.
You have to get out there. Pursue the stories that mean something to you, assignment or not. Make connections, get out and do the leg work, send out queries, then send out more queries. You have to keep on working, even when it feels like the entire industry is working against you. “You know, it’s weird,” said Sager, “that these editors are so overloaded with queries and people that want to write for them that they can get overwhelmed—but they are always looking for good people—people they can trust to do the work and do it well.”
As a writer, you need to know that a ‘no’ is not always a no, but more often than not, it is more like a “try again.” If an editor didn’t want to give you the time of day, you wouldn’t even get a proper rejection. So save your ‘no’s’ in your contact list and put together a new query for those editors—do some research and make sure this one is better than the last. Knock that editors Goddamn socks off and take the nail polish with ‘em. Keep at it until you do and the ‘yes’s’ will come. Eventually.
Until that day, I can only follow (and, I suppose, share) the most poignant piece of advice given to me in my forty-minute conversation with Mr. Sager, and this one really is a direct quote. “You’ve gotta produce like a motherfucker,” he told me.
And so I am.
Check out Mike Sager’s website for some valuable tips for writers or read his latest book, The Someone You’re Not (available on Amazon) for insight into creating stellar pieces of “Journalistic Anthropology”, or just for a great read.